Corero Network Security Expands Product Family to Include Real-Time Virtualized DDoS Protection

Enables greater flexibility for deploying automated DDoS mitigation at the scale, speed and efficacy Corero is best known for

London & Marlborough, MA – Corero Network Security (LSE: CNS), a leading provider of real-time DDoS defense solutions, announced today the availability of its SmartWall Network Threat Defense – Virtual Edition (vNTD) with full detect and mitigate capabilities.

The SmartWall vNTD is a natural extension of the Corero family of automated DDoS protection solutions, enabling seamless deployment of high-performing, scalable, cost-effective protection across physical and virtual environments; on-premises or in the cloud.

“Corero is meeting the demand for real-time DDoS mitigation with an expansive portfolio of solutions for organizations looking to take control of the DDoS threat, eliminate attacks automatically and protect their network infrastructure to maintain service availability in the face DDoS attacks,” said Sean Newman, Director of Product Management, Corero Network Security.

SmartWall vNTD, now available for KVM and vSphere platforms, enables the flexibility to choose physical or virtual form-factors when deploying DDoS protection.

High Performance, CPU efficient, protection with unified management

  • Mitigation deployed, in up to 10Gbps increments, at line-rate speeds
  • Protection scales to terabits per deployment
  • Industry leading performance per virtual CPU core
  • Mixed physical and virtual NTD deployments managed from single a console

SmartWall vNTD provides the scalability, agility and cost flexibility required to deliver DDoS protection for virtualized server infrastructures and SDN/NFV networks, enabling elastically scalable deployments, which can be based on demand for the applications and services being protected.

The expansion of Corero’s SmartWall portfolio with vNTD also enables third-party products, including Firewalls, IPS solutions and other security infrastructure to be enhanced with real-time DDoS mitigation.

“Corero continues to meet customer needs, including technology partners, who are working hard to protect their own customers from the impact of DDoS attacks. Through this process, the requirement for virtualized solutions to support SDN/NFV roll outs and technology partner solutions has been defined. This addition to Corero’s portfolio underscores our leadership in delivering robust, automated DDoS protection to the market,” adds Newman.

For more information please visit https://www.corero.com/products/virtual-network-threat-defense-system.html

OEM partners and organizations committed to protecting their customers from DDoS attacks can reach us at info@corero.com

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About Corero Network Security

Corero Network Security is the leader in real-time, high-performance DDoS defense solutions. Service providers, hosting providers and online enterprises rely on Corero’s award winning technology to eliminate the DDoS threat to their environment through automatic attack detection and mitigation, coupled with complete network visibility, analytics and reporting. This industry leading technology provides cost effective, scalable protection capabilities against DDoS attacks in the most complex environments while enabling a more cost effective economic model than previously available. For more information, visit www.corero.com.

Corero Media Contact

Matt Farhadi

Elevate Communications

617-981-9637

mfarhadi@elevatecom.com

 

Snow is in the air at Killington Resort

Mother Nature gets a boost from expert snowmaking and grooming techniques ahead of the Audi FIS Ski World Cup Nov. 24-26

 KILLINGTON, Vt. – Vermont’s Killington Resort, the largest ski and snowboard resort in Eastern North America and part of the POWDR adventure lifestyle company, has begun snowmaking in advance of the 2017 Audi FIS Ski World Cup on November 24-26, 2017. Killington Resort was the first North American ski mountain to open its season to the general public in 2016 and last to close in 2017 for Eastern North America, in part because of the resort’s advanced snowmaking and grooming prowess.

Killington typically begins the longest season in the East with exclusive access for season pass holders, rewarding commitment to the resort with the first turns of the winter. Season Passes and Express Cards are still available to purchase for the 2017/18 season. While there is no confirmed window for Opening Day at this time, snowmaking lit up on Killington and Skye Peaks just before 11:00 p.m. Monday for testing prior to the season and the approaching Audi Ski World Cup races.

Killington has dedicated a snowmaking team to specifically build the race venue on Superstar where the women’s slalom and giant slalom races will take place. Killington’s powerful snowmaking system has the ability to pump more than 720,000 gallons of water into 240 snow guns, covering 80 acres with 12 inches of fresh snow in a matter of hours. Killington’s snowmaking capacity and grooming allow the mountain to maintain a dependable and consistent snow surface regardless of weather conditions.

“When it comes to snowmaking and grooming, we have the best team and tools in the industry to prepare Killington for the winter season and World Cup on Thanksgiving weekend,” said Mike Solimano, President and General Manager of Killington Resort. “Last year, we were able to put on a spectacular World Cup weekend and operate our lifts for more than 200 days before closing on June 1 because of our snowmaking team. Our snowmakers are ready to work with Mother Nature for another monumental World Cup and winter season.”

The general public is invited to view the women’s giant slalom and slalom races from free general admission areas or from the grandstands as a limited number of premium grandstand tickets remain available when Killington hosts the Alpine World Cup event for the second year in a row. The free viewing areas will accommodate approximately 12,000 spectators and Killington will provide free parking and an enhanced shuttle system for event spectators during the weekend. Appropriate attire for winter weather is recommended for the outdoor venue, including sturdy waterproof shoes and multiple layers. No pets, lawn chairs or coolers will be permitted in the Expo Village. In addition, Dispatch will headline a robust music and entertainment lineup for World Cup spectators.

For more information about the 2017 Audi FIS Ski World Cup at Killington Resort, including the schedule of events, please visit www.killington.com/worldcup for details and updates.

About Killington Resort

Killington Resort is a four season destination sitting on 3,000 acres in the heart of Central Vermont’s Green Mountains. The Beast of the East boasts 92 miles of diverse snow sports terrain spread across six peaks including Pico Mountain, served by the most expansive lift network and snowmaking system in Eastern North America. After the snow melts, Killington features an 18-hole championship golf course, the family-friendly Snowshed Adventure Center, 35 miles of mountain biking trails with expansion underway with Gravity Logic, plus 15 miles of hiking trails. The seemingly infinite après, dining, and lodging options have made Killington a world-class destination for East Coast skiers and riders for over 55 years. Killington is part of the POWDR portfolio. Visit www.killington.com for more information and be social with #beast365, #beastworldcup and #beastwinter.

Contact:                 Kristel Fillmore, Killington Resort: 802-422-6115 or kfillmore@killington.com                                                Kevin Flight, Elevate Communications: 781-439-7140 or kflight@elevatecom.com

 

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Presenting Sponsor BNY Mellon Celebrates 53RD Head Of The Charles® Regatta

NEW YORK, N.Y. AND CAMBRIDGE, Mass. – BNY Mellon, a global leader in investment management and investment services, is the Presenting Sponsor and an active participant of the Head Of The Charles Regatta® for the fifth consecutive year. In addition to providing sponsorship support, BNY Mellon will once again present the BNY Mellon Championship Cup to the top men’s and women’s Championship Eights overall winners at the conclusion of the iconic two-day event, which takes place on Saturday, October 21 and Sunday, October 22 along the Charles River from Boston to Brighton.

“Our team eagerly looks forward to the Regatta every year,” said Mitchell Harris, CEO of BNY Mellon Investment Management. “At BNY Mellon we strongly identify with the teamwork, drive and excellence that goes into delivering a world class performance during the races. Many of our employees and clients are rowing fans and this sponsorship is a way for us to be part of an iconic event that celebrates the international rowing community, the supporters that visit Boston, and honors the deep tradition of the Regatta.”

This year, BNY Mellon is entering two crews to join in the spirit of the Regatta: a Men’s Masters Four – for the third year in a row – in which both U.S. and international employees will be competing, and a Mixed Eight that will compete for the Director’s Challenge – an event that benefits the permanent endowment of the HOCR.

“Over its 57-year history, The Head Of The Charles Regatta has become one of the most revered events in the rowing community and we are proud to not only partner with, but also participate in this prestigious event,” said BNY Mellon Wealth Management CEO Don Heberle. “We continue to be inspired by the rowers from BNY Mellon and around the globe who compete in the event.”

The Regatta will bring more than 700 clubs and universities, more than 11,000 athletes and nearly 350,000 spectators from around the world to the banks of the Charles River.

Frederick V. Schoch, Executive Director of the Regatta, said, “BNY Mellon is an esteemed member of the Head Of The Charles family and a champion of the sport of rowing globally. BNY Mellon’s sponsorship of the race weekend enhances one of Boston’s great fall traditions and further deepens its footprint in our region. Their support of the Regatta can be felt by the thousands of competitors and spectators taking to the Charles River every October.”

For more information about the event and to learn more from the BNY Mellon individuals participating, visit bnymellon.com and for up-to-the-minute race information, please follow us @BNYMellon and @BNYMellonWealth.

 Media Contacts

Lucy Muscarella                                   Kevin Flight
+1 617 312 6411                                   +1 617 861 3657
lmuscarella@elevatecom.com            kflight@elevatecom.com

About BNY Mellon Wealth Management 
BNY Mellon Wealth Management is a leading wealth manager. In 2016, it was named by Family Wealth Report as the top U.S. Private Bank and rated the Top Private Bank for Family Offices by Professional Wealth Management magazine. Barron’s ranked it the 8th largest U.S. wealth manager in 2016. The firm has more than two centuries of experience in providing services to clients who today include financially successful individuals and families, their family offices and business enterprises, planned giving programs, and endowments and foundations. It has nearly $216 billion in total private client assets, as of June 30, 2017, and an extensive network of offices in the U.S. and internationally. BNY Mellon Wealth Management, which provides investment management, custody, wealth and estate planning and private banking services, conducts business through various operating subsidiaries of The Bank of New York Mellon Corporation. For more information go to www.bnymellonwealth.com or follow us on Twitter @BNYMellonWealth.

About BNY Mellon

BNY Mellon is a global investments company dedicated to helping its clients manage and service their financial assets throughout the investment lifecycle.  Whether providing financial services for institutions, corporations or individual investors, BNY Mellon delivers informed investment management and investment services in 35 countries and more than 100 markets.  As of June 30, 2017, BNY Mellon had $31.1 trillion in assets under custody and/or administration, and $1.8 trillion in assets under management.  BNY Mellon can act as a single point of contact for clients looking to create, trade, hold, manage, service, distribute or restructure investments.  BNY Mellon is the corporate brand of The Bank of New York Mellon Corporation (NYSE: BK).  Additional information is available on www.bnymellon.com.  Follow us on Twitter @BNYMellon or visit our newsroom at www.bnymellon.com/newsroom for the latest company news.

 

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Invenergy SVP Amy Francetic Discusses Her Entrepreneurial Journey in Clean Tech Innovation at BNY Mellon Wealth Management “Game Changers” Event in Chicago

Sustainability Pioneer Speaks About Leadership at the Crossroads of Clean Energy and Innovation

Chicago, Ill. — BNY Mellon Wealth Management, a global investment management and investment services company, continued its 2017 “Game Changers” speaker series on October 12th at the Viceroy hotel in Chicago. The event featured a top innovator in clean energy and technology: Amy Francetic, Senior Vice President, Corporate Affairs & New Ventures at Invenergy, North America’s largest privately-held renewable energy company. Francetic discussed her non-traditional journey to becoming a clean energy innovation leader, as well as key learnings she gained from venturing into the new territories of clean energy solutions.

Now in its second year, the “Game Changers” series explores women’s entrepreneurial and leadership successes through conversations with exceptional women who have forged their own paths and have insights to share. The discussion was moderated by Garrett Alton, BNY Mellon Wealth Management managing director, Chicago and Midwest region.

“Amy is a true Game Changer who offered our clients a peek into the fascinating work she’s leading in the growing field of clean energy,” said Alton. “We were glad to recognize the contributions of this outstanding leader and bring her interesting perspective to BNY Mellon Wealth Management clients, prospects and their advisers.”

During the hour-long presentation, Francetic shared insights both from her current role on the forefront of widespread use of clean energy as well her non-traditional journey to become one of the country’s most interesting, and experienced technology entrepreneurs. As Senior Vice President, Corporate Affairs & New Ventures, Amy Francetic sits at the crossroads of entrepreneurship and clean energy – working with clients and communities to embrace and maintain clean energy solutions.

“BNY Mellon’s Game Changers is a tremendous platform for women and men alike to inspire and learn from one another. It’s an honor for me to share my story and insights,” said Francetic. “It’s a fascinating time for the clean energy industry, and now more than ever, we’re relying on business innovation and leadership to help us address the urgent problem of climate change.”

Contact: Lucy Muscarella, Elevate Communications, 617-312-6411, lmuscarella@elevatecom.com

About BNY Mellon Wealth Management

BNY Mellon Wealth Management is a leading wealth manager. In 2016, it was named by Family Wealth Report as the top U.S. Private Bank and rated the Top Private Bank for Family Offices by Professional Wealth Management magazine. Barron’s ranked it the 8th largest U.S. wealth manager in 2016. The firm has more than two centuries of experience in providing services to clients who today include financially successful individuals and families, their family offices and business enterprises, planned giving programs, and endowments and foundations. It has nearly $216 billion in total private client assets, as of June 30, 2017, and an extensive network of offices in the U.S. and internationally. BNY Mellon Wealth Management, which provides investment management, custody, wealth and estate planning and private banking services, conducts business through various operating subsidiaries of The Bank of New York Mellon Corporation. For more information go to bnymellonwealth.com or follow us on Twitter @BNYMellonWealth.

About BNY Mellon

BNY Mellon is a global investments company dedicated to helping its clients manage and service their financial assets throughout the investment lifecycle.  Whether providing financial services for institutions, corporations or individual investors, BNY Mellon delivers informed investment management and investment services in 35 countries and more than 100 markets.  As of June 30, 2017, BNY Mellon had $31.1 trillion in assets under custody and/or administration, and $1.8 trillion in assets under management.  BNY Mellon can act as a single point of contact for clients looking to create, trade, hold, manage, service, distribute or restructure investments.  BNY Mellon is the corporate brand of The Bank of New York Mellon Corporation (NYSE: BK).  Additional information is available on www.bnymellon.com.  Follow us on Twitter @BNYMellon or visit our newsroom at www.bnymellon.com/newsroom for the latest company news.

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Philadelphia Eagles and Santander Bank to Recognize 10 Outstanding Individuals Through Inaugural ‘Santander Community Quarterback’ Program

Santander will award $14,000 in donations to the local nonprofit organizations of each recipient’s choice

 

Tweet It: The 2017 Santander Community QB program will donate $14K to local heroes’ charities this season! MORE: phieagl.es/2fp9yWB

To continue their support of outstanding champions in the Delaware Valley, Santander Bank and the Philadelphia Eagles have teamed up this season to launch the inaugural ‘Santander Community Quarterback’ program. Throughout the 2017 season, the Eagles and Santander will honor exceptional individuals who exemplify leadership, dedication and a commitment to improving the communities where they live.

Ten deserving recipients from the Greater Philadelphia area will be selected by a panel of judges. All winners will receive $1,000 to donate to the local nonprofit organization of their choice and an exclusive experience at an Eagles home game during the 2017 season. At the end of the season, fans will have the opportunity to vote for one of three finalists to be named the Top Community Quarterback. The winner will receive an additional $4,000 to donate to a local nonprofit of his or her choice.

“With the tremendous amount of support our fans show for the Eagles year-round, this is our way of recognizing the incredible community work of individuals in Philadelphia and the surrounding areas,” said Ari Roitman, Eagles senior vice president of business. “We are pleased to partner with a global ambassador like Santander who believes in honoring social good will right here in Philadelphia. We encourage everyone to identify your Community Quarterback and nominate him or her for this prestigious honor in 2017.”

Remarkable individuals can be nominated for their work in the region by visiting here. Each candidate will be evaluated on the following criteria: a strong and dedicated commitment to the community, and an altruistic act that significantly impacted those in the community. Nominations can be submitted now through November 27, 2017. Winners will be announced on a rolling basis over the course of the season. Fans can vote for the Top Community Quarterback from December 6 through 15.

“We are continually impressed by the incredible contributions of community champions in the Greater Philadelphia area and are thrilled to offer this program as a way to express our gratitude to these individuals,” said Angela Moultrie, Santander’s Region President for the Pennsylvania/New Jersey Central regions. “Santander has long been committed to supporting meaningful causes in the community and is honored to partner with the Philadelphia Eagles to provide recognition and once-in-a-lifetime experiences as a thank you to inspiring Community Quarterbacks.”

In addition to the charitable contribution that will be donated on behalf of the ‘Santander Community Quarterback’ program, each recipient will be granted a VIP Eagles game day experience, which will include two club tickets, and the priceless opportunity to watch a designated game in the Santander Field Club, located on the sideline at Lincoln Financial Field.

The Eagles and Santander are committed to recognizing outstanding individuals and deeply respect the people who make the Greater Philadelphia region a better place. For more information on the ‘Santander Community Quarterback’ program, please visit: www.santanderbank.com/CommunityQB.

Santander is the Official Bank of the Philadelphia Eagles.

Santander Community Quarterback Rules

NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. LEGAL RESIDENTS OF DELAWARE, NEW JERSEY AND PENNSYLVANIA, 18 YEARS AND OLDER. VOID WHERE PROHIBITED. Sweepstakes Dates: August 21 – November 27, 2017.  For official rules, prize descriptions and odds disclosure, visit www.santanderbank.com/CommunityQB. Sponsors: Santander Bank, N.A., 75 State Street, Boston, MA 02109 and Philadelphia Eagles, LLC, NovaCare Complex, One NovaCare Way, Philadelphia, PA 19145.

About Santander Bank

Santander Bank, N.A. is one of the country’s largest retail and commercial banks with more than $83 billion in assets. With its corporate offices in Boston, the Bank’s 9,500 employees, more than 650 branches, 2,100 ATMs and 2.1 million customers are principally located in Massachusetts, New Hampshire, Connecticut, Rhode Island, New York, New Jersey, Pennsylvania and Delaware. The Bank is a wholly-owned subsidiary of Madrid-based Banco Santander, S.A. (NYSE: SAN) – one of the most respected banking groups in the world with more than 125 million customers in the U.S., Europe, and Latin America. It is managed by Santander Holdings USA, Inc., Banco Santander’s intermediate holding company in the U.S. For more information on Santander Bank, please visit www.santanderbank.com.

Contacts:

Anthony Bonagura, Philadelphia Eagles – 609-707-5877, abonagura@eagles.nfl.com

Lucy Muscarella, Elevate Communications for Santander Bank – 617-312-6411, lmuscarella@elevatecom.com

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Killington Resort and 2017 Audi FIS Ski World Cup to Feature Live Entertainment All Weekend with DISPATCH as Headliner

Free Weekend of Alpine Ski Racing and Live Music Open to the Public Nov. 24-26, 2017

KILLINGTON, VT – Vermont’s Killington Resort, the largest ski and snowboard destination in Eastern North America and part of the POWDR adventure lifestyle company, announced today that the band Dispatch will headline a robust music and entertainment lineup to celebrate the return of the Audi FIS World Cup.

“Combining top-notch entertainment with one of the world’s most premier ski racing events makes for an amazing, party-like weekend at Killington for families and fans of all ages,” said Mike Solimano, President and General Manager of Killington Resort. “We are thrilled Dispatch will headline our full weekend of World Cup Race festivities and hope the public comes out to enjoy the concerts, movie premiers, opening parades, fireworks, our unique dining experiences and autograph signings, in addition to the women’s giant slalom and slalom races.”

Dispatch, who formed while attending Vermont’s Middlebury College, will return to their Green Mountain State roots for the free concert on Saturday, Nov. 25 at Killington’s K-1 Base Area. Known as one of the biggest independent rock bands in history, Dispatch hit a major career milestone when they played an outdoor concert in Boston that drew over 110,000 people and were dubbed by Rolling Stone as the hosts of the largest independent music event ever.  Dispatch is returning to the road with their first national tour in five years and their Audi FIS World Cup concert at Killington is their only scheduled appearance in the state of Vermont.

New this year and, in addition to an already action-packed, fun-filled weekend, Killington Resort and the Audi will host a free concert on Friday, Nov. 24 featuring Troy Ramey, originally from Woodstock, VT, and best known for soaring through season 12 of the hit singing competition “The Voice.”

Killington’s Snowshed Base Lodge will host two separate movie premiers throughout the weekend, including new releases from Teton Gravity Research and Warren Miller Entertainment showcasing extreme snow sports and thrilling cinematography, with proceeds from Friday and Saturday’s showings benefiting the Pico Ski Club and Killington Ski Club respectively.

The World Cup Expo Village, located at the K-1 Base Area, will feature over 40 unique sponsors, ranging from artisan Vermont craft and food vendors to the latest ski industry hardware and technology companies. Opening parades on both Saturday and Sunday will feature youth racers marching with their ski clubs carrying participating nations’ flags’ culminating in the finish area to kick off the competition each day. We expect more than 1,000 youth racers both days with Vermont ski clubs featured on Saturday and ski clubs from all over the North East joining us Sunday.

Schedule of Weekend Events*

Friday, November 24, 2017
Expo Village Open – 10:00 a.m. – 7:00 p.m. – K-1 Base Area
Free Concert by Troy Ramey – 4:00 p.m. – Expo Village K-1 Base Area
Athlete Presentation – 5:45 p.m. – Expo Village K-1 Base Area
Fireworks – Immediately following athlete presentation – Expo Village K-1 Base Area
Teton Gravity Research Movie Premier “Rogue Elements” – 7:00 p.m. – Snowshed Base Lodge

Saturday, November 25, 2017

Expo Village Open – 7:00 a.m. – 6:00 p.m. – K-1 Base Area
VIP Area Open – 8:00 a.m. – Roaring Brook Umbrella Bar
Opening Parade – 8:45 a.m. – Expo Village, K-1 Base Area
Giant Slalom Run 1 – 10:00 a.m. – Superstar Trail
Giant Slalom Run 2 – 1:00 p.m. – Superstar Trail
Free Concert by Dispatch – Immediately following second race runs – K-1 Base Area
World Cup Official Post Party – 6:00 p.m. – Wobbly Barn Nightclub
Warren Miller Movie Premier “Line of Descent” – 7:00 p.m. – Snowshed Lodge, Killington Resort

Sunday, November 26, 2017

Expo Village Open – 7:00 a.m. – 6:00 p.m. – K-1 Base Area
VIP Area Open – 8:00 a.m. – Roaring Brook Umbrella Bar
Opening Parade – 8:45 a.m. – Expo Village, K-1 Base Area
Slalom Run 1 – 10:00 a.m. – Superstar Trail
Slalom Run 2 – 1:00 p.m. – Superstar Trail

The general public is invited to view the women’s giant slalom and slalom races from free general admission areas or from the grandstands as a limited number of premium grandstand tickets remain available when Killington hosts the Alpine World Cup event for the second year in a row. The free viewing areas will accommodate approximately 12,000 spectators and Killington will provide free parking and an enhanced shuttle system for event spectators during the weekend. Appropriate attire for winter weather is recommended for the outdoor venue, including sturdy waterproof shoes and multiple layers. No pets, lawn chairs or coolers will be permitted in the Expo Village.

Please visit www.killington.com/worldcup for 2017 Audi FIS Ski World Cup Information and the Entertainment Lineup* and be social with #beastworldcup.

About Killington Resort

Killington Resort is a four season destination sitting on 3,000 acres in the heart of Central Vermont’s Green Mountains. The Beast of the East boasts 92 miles of diverse snow sports terrain spread across six peaks including Pico Mountain, served by the most expansive lift network and snowmaking system in Eastern North America. After the snow melts, Killington features an 18-hole championship golf course, the family-friendly Snowshed Adventure Center, 35 miles of mountain biking trails with expansion underway with Gravity Logic, plus 15 miles of hiking trails. The seemingly infinite après, dining, and lodging options have made Killington a world-class destination for East Coast skiers and riders for over 55 years. Killington is part of the POWDR portfolio. Visit www.killington.com for more information and be social with #beast365 and #beastwinter.

*Schedule subject to change, visit killington.com/worldcup for updates.

Contact:                 Kristel Fillmore, Killington Resort: 802-422-6115 or kfillmore@killington.com

Kevin Flight, Elevate Communications: 781-439-7140 or kflight@elevatecom.com

 

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Pfizer Partnering With The Boston Globe’s Brand Content Studio on a Series Called “Dear Scientist.”

FOR IMMEDIATE RELEASE

Boston, MA – The Boston Globe’s in-house brand content studio BG BrandLab and Pfizer are partnering on a series called “Dear Scientist,” to help people better understand how passionate biopharmaceutical scientists are for their research, and also for the patients and families impacted by the diseases they are working to cure. The goal of “Dear Scientist” is to put a human face on the often invisible scientists who spend years or even decades driven to solve a seemingly incurable disease.

The series brings together scientists at Pfizer’s Kendall Square research site with families and patients for heartfelt and meaningful conversations about the research progress being made on the disease that bonds them. Each family participating starts the conversation by writing a letter directed at biopharmaceutical scientists. The Pfizer scientist reads the letter and then is introduced to the writer behind it, allowing them to share an intimate dialogue around their perspectives on the disease.

These conversations are recorded in a video, and produced in a narrative story. There will be three installments to the “Dear Scientist” series, covering three separate diseases.

“The Globe was thrilled when Pfizer chose our content studio to help tell this incredibly important story about these scientists whose work is far too easy for us as a society to overlook,” said Vinay Mehra, the Globe’s president and chief financial officer. “Cambridge and Boston have seen incredible growth in the biopharmaceutical industry, and Pfizer is a worldwide leader.

Doug Most, a former Globe newsroom editor who heads up BG BrandLab, added: “This is exactly the sort of partnership the Globe is positioned for, and the authentic and powerful content BG BrandLab was created to produce.”

In the first installment of the “Dear Scientist” series, released this week, Nancy Horwood, a woman from Sandwich, Mass., writes a letter about her mother’s 25-year journey through pain and suffering from Parkinson’s Disease:

Parkinson’s stole my mother’s independence. It stole her ability to walk, time with her friends and grandchildren, opportunities to travel and enjoy retirement, and even her ability to smile and smell. My family’s story is only one of thousands, and the struggles I’ve described can only provide a snapshot of the heartbreak and pain, mental and physical, my mother has endured. Although a cure could not replace the years my mother has lost, it will prevent other families from enduring the same agony. I implore you to continue the important work you are doing to eradicate this debilitating disease.

David Gray, senior director in Pfizer’s Neuroscience Research Unit in Kendall Square, was deeply moved reading the letter. When Gray, who has been pursuing a Parkinson’s cure for almost a decade, met with Nancy Horwood, he told her, “I personally believe we’re going to find a cure. And I don’t say that lightly.”

Horwood told him how grateful she is for the work he and his team are doing, at which point Gray pointed back to his Cambridge building and told her, “There are a whole bunch of people over there working on this as hard as they can.” And he’s right: more than 1,000 researchers from all over the world are headquartered at Pfizer’s Kendall Square site working on a range of discovery and clinical programs across therapeutic areas, including inflammation and immunology, cardiovascular risk and metabolic disease, neuroscience and rare disease. The site is also home to Pfizer’s large molecule discovery efforts, medicinal sciences, and early clinical development.

Find the first installment of “Dear Scientist” here.

And to learn more about BG BrandLab, and see more of the studio’s work, see our website here.

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About The Boston Globe
Boston Globe Media Partners, LLC provides news and information, entertainment, opinion and analysis through its multimedia properties. BGMP includes The Boston Globe, BostonGlobe.com, Boston.com, STAT and Globe Direct.

Media Contact
Doug Most, The Boston Globe: (617) 929-3454, doug.most@globe.com

 

 

Barometric Releases New Invalid Website Traffic Search Tool, Clean Score

First-of-its-Kind Free Tool Proactively Monitors Invalid Traffic to Increase Publishers’ Quality of Site Traffic

NEW YORK – Barometric, MRC-Accredited provider of the industry’s most advanced cross-environment tracking and attribution solution, today announced the release of its new invalid traffic identification tool, Clean Score. With this free tool, publishers can proactively monitor the levels of invalid traffic coming to their sites: helping them ensure they are identifying and removing invalid traffic, enabling them to drive higher cost per thousand impressions (CPMs), and ultimately allowing them to capture more advertising dollars by providing increased comfort to advertisers regarding the quality of their site traffic.

Invalid traffic (IVT) includes any clicks or impressions that may artificially inflate an advertiser’s costs or a publisher’s earnings, and this is becoming increasingly problematic for the industry due to the recent influx of non-human botnet traffic. According to a 2016 study by White Ops and the Association of National Advertisers (ANA), advertisers will lose $7.2 billion globally to bots. IVT leads to a decline in data integrity – generating waste and distrust, undermining the integrity of effectiveness metrics, and degrading the value of the advertising industry as a whole.

With Clean Score, Barometric has found a solution to this problem – proactively measuring fraudulent traffic in the form of its free and easy-to-use tool. While current solutions focus on providing tools for advertisers to combat IVT, Barometric’s tool empowers publishers to also start monitoring and addressing any IVT issues proactively to ensure they are capturing the most advertising dollars possible on their site, while giving advertisers a clean place to launch their campaigns.

Clean Score offers users a variety of benefits and reporting modules:

  • Invalid Traffic by Type – Invalid traffic comes in all shapes and sizes. Clean Score breaks down traffic by type, including good and bad bots, datacenter traffic and non-human behavior.
  • Historical IVT Rates – Clean Score plots out the percentages of IVT traffic by month and by day. These historical reports allow Barometric to provide trend analysis to anticipate what the future will hold.
  • Private Reporting – Clean Score gives users the ability to toggle their IVT report between public and private. A private report would be visible only to the publisher, while the public report is visible to everyone, including search engines. View recent public reports.

“Invalid traffic is a huge issue for new media publishers like us, and for our valued advertising partners. We see tens of millions of unique monthly visitors to our sites every month,” says Vic Belonogoff, CEO of Los Angeles-based Render Media, a leading digital publishing outfit that owns and operates some of the fastest-growing online properties in the world, such as Cooking Panda and Opposing Views. “Preventing and addressing invalid traffic is essential to maintaining the integrity of our platforms – it’s imperative that we create a safe environment for advertisers and give them real, transparent metrics. Clean Score is the best tool we have for achieving that, because we’re able to proactively monitor and address IVT.”

“Barometric is excited to share our new Clean Score tool with our customers and beyond,” said Matt Fusco, Senior Vice President of Business Development and Operations at Barometric. “We expect this free tool will provide value to publishers proactively monitor IVT fraud and understand their ranking based on the percentage of their websites’ non-human visits.”

Barometric also recently announced its official accreditation from the Media Rating Council, Inc. (MRC) for the company’s advertising tracking and measurement platform. The platform, launched earlier this year, reports on desktop, mobile web, and mobile in-app: display and video impressions (served), clicks and click-through rate. In addition, the metrics accredited through independent third-party audit include compliance with the General Invalid Traffic guide published by the MRC, demonstrating Barometric’s dedication to increasing the transparency and accountability within the industry.

Barometric’s Clean Score search bar can be accessed here: https://fivt.barometric.com/ and users can also register for the company’s Fraud Reports here: https://fivt.barometric.com/registration.

About Barometric
Barometric® is the most advanced cross-environment media tracking and attribution solution in market. Originally developed as an internal tool for AdTheorent’s data-driven digital ad network, Barometric currently processes 3-4 billion ad calls per day. Since 2011, Barometric’s technology has served, tracked, and organized petabytes of data for use by brands to understand cross environment activity and gain actionable insights. Barometric is now offered as an independent hosted service offering for use with all media allowing marketers to leverage Barometric’s transparent, multi-environment methodology to measure cross-channel engagement in real-time, allowing for ongoing optimization and campaign management. Barometric is the only solution capable of collecting mobile IDs across all environments — such as web, app, rich media, video and brand studies — and matching these multiple IDs to a single user, resulting in superior attribution.

Media Contact
Tory Waldron, Elevate Communications: 781-454-6822, twaldron@elevatecom.com

Guest Experience Gets Even Better at Killington Resort and Pico Mountain with $5.7 Million Capital Investment in Winter Infrastructure and Renewable Energy in 2018

New snowmaking and grooming equipment, along with increased sustainable energy resources, will give guests unbeatable on-mountain experience in 2017/18 at Killington and Pico

KILLINGTON, Vt. (October 4, 2017) – Carrying the momentum of a two-year commitment to host the Audi FIS Ski World Cup in 2017 and 2018, Vermont’s Killington Resort, the largest ski and snowboard resort in Eastern North America and part of the POWDR adventure lifestyle company, will offer a number of guest experience upgrades this coming season. POWDR has invested $5.7 million in capital improvements at Killington and Pico across the properties year-round attractions. The investments in 2017/2018 will further enhance snowmaking equipment and infrastructure, upgrade and rebuild lifts, expand summer activities at the resort and improve the overall experience at both resorts.

Since POWDR purchased Killington Resort and Pico Mountain in 2007, infrastructure improvements have exceeded more than $50 million, including a new lift, lift drives, snowmaking systems and Killington’s signature Peak Lodge. POWDR is committed to creating sustainable communities and engaging the next generation of action sports enthusiasts and their significant investment at Killington and Pico support this mission.

“As we prepare to host another Ski World Cup in November, investments are being made to further enrich the experience at Killington and Pico,” said Mike Solimano, president and general manager of Killington Resort. “The investments being made this year will help Killington and Pico preserve leadership in resort operations, sustainability and overall guest experience year-round. Last year, we hosted the longest winter season in the East, operating 201 days between October 22 and June 1, and we’re hopeful that 2018 will be bigger and better with these enhancements.”

Snowmaking Equipment and Infrastructure

Killington Resort will make major investments to its state-of-the-art snowmaking capabilities, highlighted by a partnership with Efficiency Vermont to add 163 new low energy tower snow guns. This significant increase in low energy tower guns, along with a number of other critical system improvements, not only push’s the resort closer to a sustainable operation, but allows Killington to open ski terrain much more quickly and efficiently. Best-in-class snowmaking is a key reason Killington is able to host the Audi FIS Ski World Cup in November. In total, Killington Resort will earmark $1.7 million in snowmaking improvements and upgrades for 2018.

Pico Mountain improves snowmaking by increasing water capacity in their two snowmaking ponds with a dredging project completed this past summer. Additionally, key pipelines were replaced, valve stations upgraded and pump houses augmented to improve snowmaking at Pico Mountain. This $200,000 investment in snowmaking will enhance the guest experience and conditions throughout the 2017/2018 season.

Snow Grooming Machines

Killington has added three new grooming tractors to its impressive fleet of snow groomers. The new snow groomers are among the most powerful and efficient pieces of machinery in the industry and will enhance the operator’s ability to deliver the best possible snow surface. A Prinoth groomer comes with the latest technology for terrain park grooming, providing the ability to creatively shape trending features which will further enhance Killington’s world-class terrain parks. Killington will invest $965,000 in new snow grooming equipment this year.

Lift Upgrades and Rebuilds

Killington Resort will make significant upgrades this year to its lift infrastructure, totaling $665,000 in improvements. As design and pricing is ongoing for a proposed new South Ridge lift for 2018/19, existing ski lifts are being upgraded. The Snowdon Triple is undergoing significant upgrades over two years with new haul rope, additional towers, a mid-station, new communications infrastructure and lift line tower heads while the K-1 Express Gondola, Sunrise Village Triple and Superstar Express Quad also receive upgraded equipment. These improvements are part of an annual program to upgrade older lift technology. The upgrade program, along with the proposed addition of a new ski lift, continues to enhance the guest accessibility to ski terrain with the resorts massive 27 lift network. 

Summer Activity Upgrades

With summer now marching into fall, the warmer season remains top-of-mind with completed investments. Killington Resort added activities for young children in the Adventure Center for this past summer, which already offered a wide array of attractions such as a trampoline jump, zip lining and the popular Beast Mountain Coaster. Adults enjoyed improvements to the Snowshed Umbrella Bar, a year-round bar and deck located slope side near the water at Snowshed Pond while guests of all ages can enjoy a new bocce ball court, and enhanced Witchcraft event programing this fall, as well as a variety of other projects to increase the guest experience. In total, $689,000 will be allocated to summer activities at Killington.

Mountain Bike Park

The Killington Mountain Bike Park is in the midst of a multi-year build out designed by Gravity Logic, a world leader in the design of sustainable progressive mountain bike trails for summer resort operations, which will continue to set the standard for mountain bike park operations in the eastern U.S. New projects include a new 2.5 mile jump trail, skills park and a 1.6 mile old school hybrid trail for an exciting and diverse riding experience bikers of all levels can enjoy. Three high-speed detachable lifts, including the K-1 Express Gondola service all of the bike park’s terrain, setting Killington Resort apart from the competition. No other bike park in New England is served by as many high-speed lifts. Also, added this year are state-of-the-art bike carriers on the Snowshed and Ramshead Express Quads, which allow riders to self-load their bikes creating an ease of use factor and increased uphill carrying capacity.. With the addition of more than 10 new miles of trail in the last two bike seasons, there are now 30 miles of trails, making it the largest downhill bike park in eastern North America. Killington will have invested $500,000 in bike park improvements before the end of operations this fall.

Solar Sites and Renewable Energy

Already a leader in sustainability, Killington Resort and Pico Mountain will increase its renewable power capabilities as a part of POWDR’s Play Forever sustainability efforts. Killington and Pico will have nine solar installations for 2017/18, featuring six resort locations with three AllEarth Solar Trackers which have been designed, tested and engineered in Vermont at each. The units use GPS technology to follow the sun throughout the day, allowing them to produce up to 45 percent more energy than a fixed system. The trackers, plus three new rooftop installations, are expected to generate approximately 200,000 kWh of clean electricity annually.

In addition to the on-mountain solar installations, Killington partnered with Namaste Solar to develop four off-site solar farms within a short drive from the mountain. The four projects will be energized before the end of 2017 and generate more than 3,000,000 kWh of electricity per year, which is equivalent to nearly 12% percent of the resorts annual usage. The projects allow Killington to realize significant savings while doing its part to help the state of Vermont meet the visionary goal of achieving 90 percent of Vermont’s total energy needs from renewable sources by 2050. The projects also help the resort reinvest into its energy future. Additionally, two new electric car charging stations are being added along with the existing unit at the Grand Hotel. Each new site will have both a Tesla and a universal charger.

Ongoing Infrastructure Improvements

Killington Resort will continue to improve the overall delivery of service to its guests with a number of other infrastructure and operations improvements at the property. Fiscal year 2018 improvements will include a new state-of-the-art tuning machine for its demo and modern rental ski fleet, new vehicles, and other impactful guest experience projects.

For more information about Killington Resort and Pico Mountain, visit www.killington.com and www.picomountain.com or search #beast365 or #mypicomtn on social media.

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 About Killington Resort

Killington Resort is a four season destination sitting on 3,000 acres in the heart of Central Vermont’s Green Mountains. The Beast of the East boasts 92 miles of diverse snow sports terrain spread across six peaks including Pico Mountain, served by the most expansive lift network and snowmaking system in Eastern North America. After the snow melts, Killington features an 18-hole championship golf course, the family-friendly Snowshed Adventure Center, 35 miles of mountain biking trails with expansion underway with Gravity Logic, plus 15 miles of hiking trails. The seemingly infinite après, dining, and lodging options have made Killington a world-class destination for East Coast skiers and riders for over 55 years. Killington is part of the POWDR portfolio. Visit www.killington.com for more information and be social with #beast365 and #beastwinter.

 

 

Ireland’s Finest Hurling Teams to Compete for Championship at AIG Fenway Hurling Classic and Irish Festival as Third Match and New Tournament Format Are Announced

World’s “fastest field sport” returns to iconic Fenway Park with
Dublin, Galway, Tipperary and Clare competing in day-long championship;
Tickets on sale at 
www.redsox.com/hurling

Boston, MA (October 4, 2017) – Building off the wildly popular 2015 Fenway match, Fenway Sports Management (FSM) announced that the AIG Fenway Hurling Classic and Irish Festival will debut a new three-game tournament championship format when hurling returns to Fenway Park on Sunday, November 19. Previously a doubleheader, the tournament will now feature four of the most prominent teams in the world vying for a championship trophy at one of the most iconic sports venues in the world. Tickets for the AIG Fenway Hurling Classic and Irish Festival, which include all three games of the tournament, are available at www.redsox.com/hurling.

FSM, in partnership with American International Group (AIG), the Gaelic Players Association (GPA), and the Gaelic Athletic Association (GAA), will bring ‘Ireland’s Ancient Warrior Sport’ back to Fenway for the second time in three years after a 61-year absence dating back to 1954. The AIG Fenway Hurling Classic and Irish Festival will feature the very best and most competitive Hurling rivals from Ireland beginning at 12:30 p.m. ET as 2017 League and All-Ireland Champions Galway and Dublin square off in a highly-anticipated rematch of their 2015 battle, while Tipperary will take the pitch versus Clare in the other preliminary match up. The winners of the two preliminary games will face-off in the championship match to determine the tournament winner at 3:00 p.m. ET.

“The strong demand and positive response to the inaugural AIG Fenway Hurling Classic in 2015 prompted us to make this year’s event even bigger and better,” said Fenway Sports Management Managing Director Mark Lev. “The game’s exciting combination of speed, skill, constant action and scoring has really resonated with fans. We’re excited to announce the addition of a third match and the introduction of the new tournament format, which will result in one team hoisting our inaugural trophy. This will be a can’t-miss day on the New England sports calendar and we’re grateful to partners AIG, the GPA and GAA for enabling us to add yet another dynamic event to an already compelling off-season line-up at Fenway Park.”

Hurling, widely believed to be the world’s oldest field game, combines agility, strength and intensity, earning it the reputation as the “fastest game on grass” among its loyal and passionate followers. Title sponsor AIG has been an official sponsor to Dublin GAA since November 2013 and has been committed to raising the profile of hurling and other Gaelic Games to a broader global audience.

“Along with the championship trophy, there will be an intense Irish pride for counties competing in the final match,” said GPA Chief Executive Officer Dermot Earley. “The new tournament format is going to bring the best out of four brilliant teams. It will be an unforgettable day for fans, players and the sport of hurling as a whole.”

In addition to the Hurling Classic, AIG and FSM have teamed up to offer attendees a lively Irish festival complete with Irish food, music and dancing. Additional details about the Irish Festival will be continuously posted at the event website. Furthermore, Aer Lingus has signed on as the Official Airline of the AIG Fenway Hurling Classic and Irish Festival and will transport the four teams from Ireland to Boston as well as presenting the stream of the doubleheader in November. For more details on the AIG Fenway Hurling Classic and Irish Festival and ticket information, please visit www.redsox.com/hurling.

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About Fenway Sports Management (FSM)
Fenway Sports Management (FSM) is a global sports marketing firm that specializes in partnership sales, consulting and the creation of unique and memorable events and experiences.

A wholly owned subsidiary of Fenway Sports Group, FSM is a part of an elite family of properties that includes some of the most storied names and venues in all of sports including the Boston Red Sox, Liverpool Football Club, New England Sports Network and Roush Fenway Racing. For further information visit Fenway Sports Management.

About American International Group, Inc. (AIG)
American International Group, Inc. (AIG) is a leading global insurance organization. Founded in 1919, today AIG member companies provide a wide range of property casualty insurance, life insurance, retirement products, and other financial services to customers in more than 80 countries and jurisdictions. These diverse offerings include products and services that help businesses and individuals protect their assets, manage risks and provide for retirement security. AIG common stock is listed on the New York Stock Exchange and the Tokyo Stock Exchange.

Additional information about AIG can be found at www.aig.com | YouTube: www.youtube.com/aig | Twitter: @AIGinsurance www.twitter.com/AIGinsurance | LinkedIn:  www.linkedin.com/company/aig. These references with additional information about AIG have been provided as a convenience, and the information contained on such websites is not incorporated by reference into this press release.

AIG is the marketing name for the worldwide property-casualty, life and retirement, and general insurance operations of American International Group, Inc. For additional information, please visit our website at www.aig.com. All products and services are written or provided by subsidiaries or affiliates of American International Group, Inc. Products or services may not be available in all countries, and coverage is subject to actual policy language. Non-insurance products and services may be provided by independent third parties. Certain property-casualty coverages may be provided by a surplus lines insurer. Surplus lines insurers do not generally participate in state guaranty funds, and insureds are therefore not protected by such funds.

About the Gaelic Players Association (GPA)
The Gaelic Players Association (GPA) is a not‐for‐profit organization supporting Ireland’s elite amateur county Gaelic footballers and hurlers. With over 2000 current playing members and expanding alumni, the GPA supports its athletes through the provision of a comprehensive Personal Development Program. The aim of the program – which covers personal development coaching, education and training, career coaching, leadership development and health and wellbeing – is to make a meaningful difference to the lives of our athletes outside the sports, encourage their long-term personal development and ensure that they realise their potential.  The GPA is dedicated to players throughout their lives and guided by the principles of excellence, commitment, compassion, diversity and transparency. We strive to ensure that all our players achieve their personal best in all aspects of their lives.

About the Gaelic Athletic Association (GAA)
The Gaelic Athletic Association (GAA) was founded in 1884, and is Ireland’s largest sporting organization. It is celebrated as one of the great amateur sporting associations in the world. It is part of the Irish consciousness and plays an influential role in Irish society that extends far beyond the basic aim of promoting Gaelic games.

Media Contacts
Keith Gainsboro, Elevate Communications: 617-895-7905, kgainsboro@elevatecom.com
Karen Thorpe, GPA Communications: +353 1 681 4251, karen@gaelicplayers.com