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Fenway Park to Host 135th Edition of ‘The Game,’ As Harvard and Yale Bring Storied Football Rivalry to the Iconic Home of the Boston Red Sox

City of Boston, Fenway Sports Management announce nation’s second-oldest Division I
college football rivalry to take place at Major League Baseball’s oldest operating ballpark

BOSTON, MA – Fenway Sports Management and the City of Boston today announced that one of college football’s most storied and tradition-laden rivalries will be played out on the Fenway Park gridiron in 2018. The 135th rendition of Harvard and Yale’s football rivalry will be played in front of the “Green Monster” at the home of the Boston Red Sox on November 17, 2018. The game will also mark the 50th anniversary of the epic 1968 clash between the two Ivy League schools, which famously ended in a 29-29 tie.

The announcement comes on the heels of a busy off-season at Fenway, which included the 2017 Fenway Gridiron Series presented by Your Call Football – three collegiate football games featuring six of New England’s major college programs, the AIG Fenway Hurling Classic and Irish Festival and a series of high school football games.

“The Harvard Yale football game is a classic match up, and Fenway Park is a beloved Boston landmark and classic in its own right,” said Boston Mayor Martin J. Walsh. “Boston looks forward to hosting Harvard, and all visitors, in 2018 for this iconic game.”

Harvard and Yale first met on November 13, 1875, in the first of 134 battles on the gridiron with Harvard winning by a score of 4-0. The format of the game pre-dated the modern football scoring system and resembled rugby more than today’s version of American football. Yale leads the series, 67-59-8. The only rivalry in college football older than The Game is Yale’s annual meeting with Princeton, which began in 1873. In terms of games played in a rivalry, Harvard-Yale (134 games) ranks behind only Lafayette-Lehigh (153) and Yale-Princeton (141).

“It’s an honor to host one of the most prestigious rivalries in American collegiate athletics,” said Boston Red Sox President & CEO Sam Kennedy. “This is one of the most anticipated sporting event in the Northeast, and I know everyone at Fenway Park and Fenway Sports Management will work tirelessly to make the 135th edition of The Game a memorable experience for the players, the coaches, and the alumni. I can think of no place more fitting to host this historic game.”

The 1968 matchup ranks ninth on ESPN’s list of greatest college football ties ever and was the last tie in the rivalry’s history, as subsequent changes to overtime rules eliminated the possibility. The Bulldogs carried a comfortable lead (29-13) heading into the game’s final minute, but Harvard rallied with an 86-yard touchdown drive, then recovered an on-side kick, followed by another touchdown and a game tying two-point conversion as time expired.

“We are very excited to face our historic rival at Fenway Park, a landmark of New England sports,” said Bob Scalise, Harvard’s John D. Nichols ’53 Family Director of Athletics. “This will be a special experience for our student-athletes, student body, alumni and fans, and we are proud to partner with Fenway Sports Management for “The Game” next year.”

The football rivalry between Harvard’s Crimson and Yale’s Bulldogs is among the most revered on the American athletic scene for its combination of passion and purity to the sport, as it established the template for American college football. ‘The Game’ annually serves as the most prominent athletic contest between the Ivy institutions and is the season finale in football for the two schools. In the most recent edition, Yale defeated Harvard, 24-3, on November 18 at the Yale Bowl to finish the season 9-1 and capture the 2017 Ivy League crown.

“We are excited to play next year’s game against Harvard at one of the most iconic venues in all of sports,” said Yale Athletic Director Tom Beckett. “Fenway Park will provide an incredible stage for one of college football’s most storied rivalries. This will be an experience our student-athletes, coaches, alumni, and fans will not soon forget.”

Fenway Park has a long history with football dating back to its opening in 1912. The ballpark was commonly transformed to the gridiron for high school and college football games throughout the early 20th Century and was home to the Boston Patriots from 1963-68. In November 2015, football returned to Fenway Park for the first time since 1968 when Notre Dame hosted Boston College in their Shamrock Series game. The Harvard-Yale contest in 2018 will mark the second straight year that two Ivy League schools compete on the Fenway pitch. Serving as the opener of the 2017 Fenway Gridiron Series trilogy, Dartmouth beat Brown, 33-10, on November 10.

“Over the last three years, Fenway Park has hosted four Division I football games, including Notre Dame and Boston College in 2015 and the three just-concluded games as part of the Fenway Gridiron Series,” said Mark Lev, Managing Director of Fenway Sports Management. “Having a staff experienced in creating a diverse array of major events is key to producing a marquee football game like Harvard-Yale at Fenway Park. Our staff has first-hand knowledge for the passion of the college teams competing and the fans that follow them. That knowhow will prove invaluable as we eagerly anticipate hosting one of the great sports spectacles in America, ‘The Game’ between Harvard and Yale next November 17.”

Kickoff time and ticket information will be announced at a later date. For further information fans can visit www.redsox.com/thegame.

About Fenway Sports Management (FSM)
Fenway Sports Management (FSM) is a global sports marketing firm that specializes in partnership sales, consulting, and the creation of unique and memorable events and experiences. A wholly owned subsidiary of Fenway Sports Group, FSM is a part of an elite family of properties that includes some of the most storied names and venues in all of sports including the Boston Red Sox, Liverpool Football Club, New England Sports Network and Roush Fenway Racing. For further information visit Fenway Sports Management.

Media Contacts
Keith Gainsboro, Elevate Communications
617-895-7905, kgainsboro@elevatecom.com

Tim Williamson, Harvard University
(617) 495-2206, twilliam@fas.harvard.edu

Steven Conn, Yale College
(203) 432.1455, steven.conn@yale.edu

 

 

 

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City of Boston, Highland Street Foundation Join Red Sox to Bring Red Sox Baseball to Boston Common This Summer

“Out Of the Park” Event to Screen Red Sox-Yankees Game on August 12

Boston, MA – The City of Boston, Highland Street Foundation, and the Boston Red Sox today announced that the fourth annual “Out of the Park” will take place on Saturday, August 12, on the Boston Common. “Out of the Park” is a free, family-oriented event that brings the Fenway Park experience out to the community.

“Out of the Park” will feature a live viewing of the 4:05 p.m. August 12 Red Sox-Yankees game at Yankee Stadium.  The New England Sports Network (NESN) broadcast will be shown on a 15-foot video screen with cut-ins by a live game announcer. “Out of the Park” includes free food, provided courtesy of Red Sox partners Aramark, Cavendish Farms, Savenor’s Butcher & Market, Poland Spring, Frito Lay, Kayem Foods, Del’s Frozen Lemonade, and King’s Hawaiian.

“Out of the Park is a great way to bring the excitement of Fenway Park to another one of our City’s treasured destinations, the Boston Common,” said Mayor Martin J. Walsh. “This family-friendly event will offer residents and visitors a unique opportunity to celebrate the Boston Red Sox and Fenway Park during a day of fun and activities outside of Yawkey Way.”

“Out of the Park” will begin at 2:30 p.m. with the Red Sox Mobile Showcase bringing a batting cage, virtual reality station, pitching accuracy, and other games for families to enjoy. The events will also include many of the signature elements and amenities that can be found in and around Fenway Park and Yawkey Way during home games, such as caricaturists, balloon artists, and face painters. Red Sox Mascot Wally the Green Monster, his sister Tessie, along with a live DJ will be present throughout the day. Attendees will also have a chance to take rides on the carousel with free vouchers and participate in giveaways.

“It is our hope that anyone who has a love of baseball or simply a desire to feel part of a larger community can join us,” said Blake Jordan, Executive Director, Highland Street Foundation.  “Out of the Park is about engaging individuals, children and families in an afternoon of fun while rooting on our hometown team.”

The concept for “Out of the Park,” which is supported by Boston Parks & Recreation, was created in 2014 from a shared focus on community building between the City, Highland Street Foundation, and the Red Sox. The free event is part of the club’s “Calling All Kids” initiative, an ongoing effort to connect baseball to the next generation of fans.

“We are grateful to Mayor Walsh, the City of Boston, and Highland Street Foundation for allowing us to bring the Fenway Park experience out to Boston’s central public park,” said Red Sox President Sam Kennedy. “This event is a great way to bring Red Sox baseball to life in our community while the team is on the road and provide those who can’t make it to Fenway Park this summer with a taste of the sights and sounds of our historic ballpark.” 

 

City of Boston, Fenway Sports Management and U.S. Ski and Snowboard Association Announce “Big Air at Fenway” for February 11-12, 2016

Big Air at Fenway is an International Ski Federation World Cup event and part of
the U.S. Grand Prix tour; Will feature top athletes in the world competing on a 140-foot
high snow ramp, nearly 4-times the height of Fenway Park’s famed Green Monster

Boston, MA – Boston Mayor Martin J. Walsh, along with Fenway Sports Management (FSM) and the U.S. Ski and Snowboard Association (USSA) announced that Fenway Park will host a big air snowboarding and freeskiing U.S. Grand Prix tour event on February 11-12, 2016. “Big Air at Fenway” will feature a 140-foot high snow ramp, taller than the light towers at the ballpark, and bring in athletes from around the world including Olympic and World Champions.

“Boston is home to some of the best sports teams in the country, and this winter we are proud to host the top talent in big air snowboarding and free-skiing for the U.S. Grand Prix tour at Fenway Park,” said Boston Mayor Walsh. “It is historic events like this that allow us to showcase our city to the world.”

As a U.S. Grand Prix and part of the International Ski Federation’s (FIS) World Cup tour, Big Air at Fenway will bring in many of the top big air competitors including Olympic slopestyle skiing gold medalist Joss Christensen, slopestyle snowboarding Olympic champion Sage Kotsenburg and Olympian Ty Walker, who helped announce the event at Fenway Park.

“Big Air at Fenway is the latest in our efforts to bring dynamic and exciting events into Fenway Park for our fans and community all year round,” said Fenway Sports Management President Sam Kennedy. “This type of event is a first-of-its-kind for the ballpark and provides will appeal to a younger and broader audience at Fenway Park.”

In big air, snowboarders and skiers do a single trick off a ramp similar to those seen on slopestyle courses. Men’s and women’s big air snowboarding will debut at the 2018 Winter Olympics in PyeongChang, South Korea. Men’s big air snowboarding has been part of the FIS World Championships since 2003. It was added to the World Cup tour for women a year ago, with Walker winning the opener at a city stadium event in Istanbul.

“Big Air at Fenway will be one of the largest events in the 20-year history of the U.S. Grand Prix,” said USSA Chief Marketing Officer Michael Jaquet. “It will draw some of the most talented athletes in big air, including a brilliant group of Olympians and Olympic hopefuls. It will be a great show for spectators at Fenway Park and watching at home.”

Big Air at Fenway will air live on NBCSN, with men’s and women’s snowboarding events on Thursday, February 11 and men’s and women’s freeskiing events on Friday, February 12, plus a full highlight show on NBC Saturday, February 13. Tickets for the Big Air at Fenway will go on-sale on November 12 at 12:00 p.m. For more details about Big Air at Fenway, including ticket information, please visit redsox.com/bigair.

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About Fenway Sports Management (FSM)
A wholly owned subsidiary of Fenway Sports Group, Fenway Sports Management (FSM) is a leading sports and entertainment marketing agency that advises elite properties, athletes, and brands.

FSM serves as the sponsorship sales arm for Fenway Sports Group’s prestigious sports portfolio: the Boston Red Sox, Liverpool Football Club, New England Sports Network (NESN), Roush Fenway Racing and the Pawtucket Red Sox. FSM is also the exclusive marketing agency for LeBron James and Johnny Manziel through a strategic partnership with LRMR.  Additionally, FSM provides consulting and event management services to blue chip consumer brands and sports properties. For more information, visit www.fenwaysportsmanagement.com.

About U.S. Ski and Snowboard Association (USSA)
The U.S. Ski and Snowboard Association (USSA) is the national governing body of Olympic skiing and snowboarding. It is the parent organization of the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing. Its U.S. Grand Prix, now in its 20th season, is the longest-running winter action sports tour. To learn more about the USSA’s U.S. Snowboarding and U.S. Freeskiing programs visit: www.ussnowboarding.com or www.usfreeskiing.com.

Media Contacts
Keith Gainsboro, Elevate Communications: 617-895-7905, kgainsboro@elevatecom.com
Tom Kelly, USSA Vice President, Communications: 435-602-9799, tkelly@ussa.org

Red Sox Unveil 2016 Plans to Engage the Next Generation of Fans

Registration for Free Kid Nation Membership and Free Ticket for 2016 Season Starts Today

Boston, MA – The Red Sox will introduce a host of initiatives and events in 2016 designed to bring children and young adults closer to the game. The club’s “Calling All Kids” movement, presented by Hood, includes the introduction of virtual reality at Fenway Park, a mobile truck experience that brings elements of the ballpark out to the community, an Opening Day event for Little Leaguers at Fenway Park, free tickets to games for fans 14 and under, and $9 tickets for high school and college students.

“Connecting with younger audiences has increasingly become a focus for our club,” said Red Sox Chairman Tom Werner. “Our efforts are concentrated on making enhancements to the ballpark experience for kids and families, relating to younger fans through new technology, and bringing the Fenway Park atmosphere out to the community. Finding new and unique ways to introduce baseball to children and young adults is critical, not only for the Red Sox but for the future of the game itself.”

Reality Check
For the first time, the club will offer a virtual reality experience at Fenway Park through a series of 360 videos that give exclusive, all-access views of what it’s like to be a Red Sox player during the 2016 season. From the action of Spring Training to game preparation at Fenway Park, fans will have the ability to experience behind-the-scenes moments through new virtual reality headsets that will be set up in a re-created Red Sox dugout.

Virtual reality stations will be available to kids in Wally’s Clubhouse and to all fans in the Kids Concourse. The videos will also be available to fans online.

On The Road Again
The Red Sox will take Fenway Park on the road with a new mobile truck that will bring the ballpark experience to communities throughout New England. The Red Sox Mobile Experience presented by T-Mobile features a 15-foot truck with panels that move to remake the Green Monster wall. The truck will carry a batting cage, virtual reality dugout, and pitching stations to dozens of cities and towns during the 2016 season. The Red Sox Mobile Experience will debut the week of May 9 leading into MLB’s national “Play Ball!” weekend.

Also, for the third straight year, the Red Sox will partner with the Highland Street Foundation and the City of Boston for “Out of the Park,” a free event for families that brings a screening of a Red Sox road game and the atmosphere of Yawkey Way to a city park. The date and park location will be announced in the coming weeks.

Little Big League
The Red Sox will host hundreds of Little Leaguers at Fenway Park on Saturday, April 9, from 10 a.m. to noon for an Opening Day event that will celebrate the start of Little League’s baseball and softball season. Mayor Martin J. Walsh is scheduled to attend the special ceremony which will also include members of the Red Sox front office. Free concessions for the Little Leaguers will be provided by Red Sox concessionaire Aramark.

Additionally, the Red Sox Foundation will once again sponsor Little League teams across the Commonwealth by providing grants that help supply uniforms and equipment. The foundation will also continue to fund and operate 32 RBI teams (Reviving Baseball in Inner Cities) and Rookie Leagues. The youth programs serve more than 1600 at-risk children in the Boston area.

Free Tickets for Kids, Affordable Tickets for Students
For the second year in a row, entry-level membership in Red Sox Kid Nation will be free, and every child in the program can attend a game for free.  Membership is for children 14 and under. Fans can begin signing up for the membership and free ticket starting today on redsox.com/kidnation. The Red Sox Kid Nation program is presented by Hood.

Those who signed up for the free membership last year will automatically be re-enrolled in this year’s program. The free ticket is also available to those who sign up for the paid membership. More than 53,000 fans signed up for the Kid Nation program after the free ticket was introduced in 2015.

For high school and college students with a student ID, the club will again offer a $9 ticket for every regular season home game. The “Student 9’s,” presented by Selfeo, guarantee at least an entry into standing room with the possibility of an upgrade to seats when available.

Touching the Game
The Red Sox have made enhancements to Wally’s Clubhouse, located in the Kids Concourse behind right field, including opportunities for kids to experience the tactile elements of baseball.

A rolling mobile exhibit will feature a miniature fiberglass version of Pesky’s Pole that youngsters can sign with a dry erase marker, a piece of the padded field wall that lines the infield and outfield, and various compartments with objects for them to feel, such as a deconstructed baseball and Fenway Park dirt.

Miniature lockers staged to look just like the ones in the Red Sox clubhouse will be installed in Wally’s Clubhouse, and an oversized trunk filled with authentic Red Sox jerseys, cleats, and batting gloves will be available for kids to play dress up.

In addition to the tactile elements, enhanced organized games and activities such as Red Sox bingo, story time, Q&A sessions, and lessons on scoring the game will take place in the space. The Red Sox will also host a comprehensive clinic later in the season for kids who want to learn how to score the game.

And for the young collectors in the family, an extensive Red Sox bobblehead collection will be on display in the Team Store window located in the Kids Concourse.

Families are encouraged to enter the ballpark through Gate K (for Kids), which was created in 2015 and leads directly into the Kids Concourse. Wally’s Clubhouse is located in the Kids Concourse and is open for fans each home game from the 3rd through 7th innings.

Tessie, You Are the Only, Only, Only
At the end of Spring Training, Tessie the Green Monster will take her place in the Kids Concourse at Fenway Park where she will be a permanent staple before and during Red Sox home games throughout the season. Tessie is Red Sox mascot Wally the Green Monster’s sister and was introduced to fans in January at Baseball Winter Weekend at Foxwoods.

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